Advisory · India
Business Advisory Services.
Strategy, deal structuring and financing for business owners, brand owners and investors.
What we do
01Strategic Advisory & Deal StructuringMarket entry, partnerships, joint ventures and commercial agreements. 02Capital & Financing AdvisoryStructured debt for projects and growing businesses. 03HospitalityHotel lease agreements between property owners and established hotel brands. 04AlcobevIndia entry for spirits, wine and beer producers: distribution, production and co-investment.Our approach
We confirm that an opportunity is viable before we structure it.
Success in India depends on three things: the right partner, the right structure and the right financing. We bring all three together.
India in numbers
Global companies keep coming to India.
US$94.5bn
Foreign direct investment into India in 2025–26, the highest ever
1,700+
Global companies already run capability centres in India
2,200
Capability centres expected by 2030
1.9m
People they employ in India today
Sources: Ministry of Commerce and Industry (FDI, gross inflows); NASSCOM and Zinnov; Ministry of Electronics and IT.
For international alcobev producers
The India–UK trade agreement is in force.
Distribution in India, production capacity at partner facilities, and co-investment in the launch. For producers from the UK, Australia, Brazil and beyond.
Alcobev150% → 75%
India's duty on UK whisky and gin, from 15 July 2026
40%
Whisky and gin duty by year ten
ÂŁ1bn
Potential Scotch exports to India within five years, up from about ÂŁ250m
Sources: UK Department for Business and Trade; UK Parliament Business and Trade Committee; Scotch Whisky Association. State excise applies separately.
One country, 24 markets
Alcohol is legal in 24 of India’s 28 states. Each one has its own rules.
Alcohol is a state subject under India’s Constitution. Every state sets its own excise duty, prices, brand registration and route to market. In some, retail is run by state corporations; in others it is private. Bihar, Gujarat, Mizoram and Nagaland prohibit alcohol.
01
State selection
The states where your brand and price point will sell best.
02
Registration
Brand and label registration and price approval in each state.
03
Distribution
Our channel reaches retail and on-trade in all cities across the 24 states.
04
Production
Bottling and production at partner facilities when local production is the better route.
Co-investment
We invest alongside you in the India launch, so we succeed only when your brand does.
How we work
01
Discussion
Under NDA where needed.
02
Assessment
The commercial and regulatory case.
03
Structure
Terms, partners and financing.
04
Execution
Through to signing and launch.
Discuss an opportunity.
Tell us what you are working on.